Introduction To The Brief

For this unit we have been asked to focus on makeup within the fashion industry. This will focus on the Spring/Summer 2016 beauty trends whether this be high street or high end brands. The work we produce should reflect the feel and image of the brand we choose to represent. 
We must choose a beauty brand from a list provided and research into that brand, analyzing the product, packaging, presentation, promotion and price point. This research should then be able to influence the work we produce, in turn making it consistent to the brands ethos.

We are expected to produce;2 Advertising images – Day & Night looks