Dior Advertisments
For my Ad campaign I wanted to look at a the cosmetic campaigns Dior had previously done. A lot of the make-up campaigns Dior has produced are very feminine, fresh and incorporate a lot of pinks and spring like colours. This would work perfectly considering I had already looked into the soft, pastel tones that they featured on their catwalk this year.
* N. (2016) FAQ. Available at: http://www.fashiongonerogue.com/dior-glowing-gardens-spring-2016-makeup-shop/ (Accessed: 24 April 2016).
LTD, D.P. (2013) Eva Herzigova for Dior beauty. Available at: http://www.designscene.net/2013/01/eva-herzigova-for-dior-beauty.html (Accessed: 24 April 2016).
Daria (2016) Beautiful pictures of autumn. Available at: http://geniusbeauty.com/make-up/dior-spring-2011-makeup-products/ (Accessed: 24 April 2016).
Keeping the theme of skin through all 6 of my images I thought it would be the perfect to advertise the highlight in the spring summer collection. As there are two different colours in this I think its quite a feature part of their collection as its open to all skin tones with a paler champagne highlight for those of a paler complexion and a deep gold highlight for those of darker skintones.
When I went to see the makeup it was the highlighters that stood out to me. The packaging of these is so beautiful. They are in a round silver compact with the Dior embellishment on the case. Inside the pretty, shimmering illuminator is embossed with a floral design. This really the kind of product youd sit on top of your dresser with pride.
We also have to produce an evening look for one of our advertisements. A lot of the Dior adverts that seem a lot more suitable for an evening look often feature a red lip. As there isnt a red lipstick in the Spring 16 collection Ive decided to create a look that would incorporate a red lip but also showcase another product that is in the collection. I also want to make a feature of the skin as I want to throughout all 6 looks.
Make-up and mannequins (2010) Available at: https://idowindows.wordpress.com/2010/08/28/467/ (Accessed: 24 April 2016).
luxurybrandsbag (2016) TODAY’s NEW ARRIVALS. Available at: http://www.luxurybrandsbag.org/ (Accessed: 24 April 2016).
StyleFrizz (2016) 3 successful actresses leading fall’s beauty ad campaigns. Available at: http://stylefrizz.com/201308/3-successful-actresses-leading-falls-beauty-ad-campaigns/ (Accessed: 24 April 2016).
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